Advertising is a part of doing business…and no matter your industry, if you want to keep your business sustainable, some of your operating budget needs to include spending money on generating new customers. And, advertising is an important component of your overall marketing strategy. As the old saying goes, “You have to spend money to READ MORE
Tag: advertising
The Crucial Question for Marketing Your Small Business
The term “marketing” is used in almost every industry and organization. There are plenty of books and blogs that tell us how important marketing is for business growth. But, what is it and what does it mean for your business? The dictionary defines marketing as “the action or business of promoting and selling products or READ MORE